Blue: Evoking feelings of trust, calm, and loyalty, blue is a versatile and timeless shade in fashion.In fashion, red pieces often make bold statements. Red: A color of passion, energy, and action.The Psychology of Colors in FashionĬolor is more than visual stimuli they evoke emotions, set moods, and convey messages: Understanding this wheel is the first step in mastering the art of color combinations in fashion. Tertiary colors like red-orange or blue-green emerge from mixing primary and secondary colors. Combining these gives birth to secondary colors: green, orange, and purple. Understanding the Color WheelĪt its core, the color wheel comprises three primary colors: red, blue, and yellow. Let’s journey through the color wheel in fashion and delve into the psychology of colors, offering you tips to curate the perfect wholesale palette. But for wholesalers, understanding the nuances of color theory can be a game-changer, elevating collections and appealing to a broader clientele. From bright and vibrant shades that capture attention to subdued and muted hues that exude sophistication, color plays a pivotal role in shaping fashion choices. The fashion industry, whether retail or wholesale, thrives on color.
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